In short, this means that this video has been shared with the client along with notes from Vidsy about why this video is strong, with great potential to work well for their campaign objectives.
How are videos selected for the recommended shortlist?
On every campaign, we work with multiple creators at the same time, producing a diverse range of video creative across multiple concepts.
After all the videos are submitted, the Vidsy team works together to draw up a diverse shortlist that shows the best videos from each concept for the client to choose from.
We call this unique production process, “Creative Exploration”.
It's for this reason that it may not be your strongest video that is shortlisted, but one that stands out against similar creative concepts from all the submissions.
How does the shortlist relate to bonuses?
Videos that are selected for the Vidsy recommended shortlist will receive a bonus. This bonus amount will vary from brief-to-brief, depending on the creator payment, the number of videos being created, and the number of creators involved.