Your portfolio is often the first impression a brand gets of you, so it's worth getting right! The good news is there are plenty of options to suit every budget and skill level.
Before we dive in, one golden rule: always make sure your link is a direct, shareable URL that anyone can open without needing to log in or request access. Avoid links that expire or require a password!
Our top pick: Canva
Free, easy and great looking. Canva is the quickest way to get a polished portfolio up and running, with a beginner-friendly portfolio builder that doesn't require any design experience. Highly recommended!
Also worth considering:
Simple and free. Organise your best content into a neat folder and make sure it's set to public before sharing.
A surprisingly stylish option that's really easy to update and share. Great if you want something clean and minimal.
A brilliant option for visibility as brands and agencies actively scout on there. A great way to get discovered!
Instagram/TikTok
A dedicated creator account can work brilliantly as a living portfolio, especially for CGC work. Just make sure it's your primary account and represents your best
content!
A beginner-friendly website builder that gives a really professional finish. It has a free plan, with paid plans starting from just $17/£9 per month.
Easy-to-use, beautiful templates enable you to create a professional and dynamic portfolio in just a few clicks. However, Squarespace is not free. Although it offers a free trial, you will eventually need to select a paid plan. Costs can accumulate over time, particularly if you require advanced features or e-commerce functionality.
Already on Adobe Creative Cloud? Then you're in luck! Adobe Spark's Free Online Portfolio Maker is an excellent tool to build your own digital portfolio.
Whatever you choose, keep these in mind:
Always test your link before sharing to make sure it works and is accessible
Keep your portfolio updated with your latest and best work
Make it easy to navigate. Brands are busy, so make it simple for them to find what they need!
How can I change the link to my portfolio?
You can update your portfolio link anytime in your profile settings:

